tendencies

The 'coconut girl' fashion trend is back again this season

The ‘coconut girl’ fashion trend is back again this season

The “coconut girl” style, which returned to fashion last summer, is making waves again this year with its exotic prints, shell jewelry and crochet accessories. It’s a micro-trend that embraces a spirit of fun and carefree, inspired by the style of Californian surfers. The message? It’s time to let go of our worries and approach …

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How lack of information is a barrier to sustainable fashion shopping

How lack of information is a barrier to sustainable fashion shopping

More than just a fleeting moment in fashion, eco-responsible clothing has gradually become part of the regular shopping habits of consumers in Europe and the United States. A new international study reveals that these clothes now represent a third of the fashion budget of buyers in France, and almost half of that of consumers in …

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