sustainable fashion

Malaysia Aviation Group ventures into sustainable fashion with Perakan-inspired footwear

Malaysia Aviation Group ventures into sustainable fashion with Perakan-inspired footwear

Marketing in Fashion / By

Malaysia Aviation Group (MAG) has teamed up with local designer Kenny Loh to launch a limited edition beaded shoe collection in George Town, Penang. The collection was launched with the aim of preserving Peranakan heritage, culture and traditions through eco-friendly efforts and revitalizing the local craft scene and its artisans through recycling initiatives. …

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Ed-a-Mamma, owned by Alia Bhatt, has made sustainable fashion affordable, others can too, says company chief executive

Ed-a-Mamma, owned by Alia Bhatt, has made sustainable fashion affordable, others can too, says company chief executive

Sustainable Fashion Brands / By

Launched at the height of the Covid-19 pandemic, Alia Bhatt’s sustainable children’s clothing brand Ed-a-mamma has grown more than 10x in the past 18 months. Alia Bhatt’s Ed-a-Mamma also marked its offline presence this quarter by launching 16 retail stores, spread across India’s metropolitan cities such as Mumbai, Delhi, Chennai and Hyderabad and is now …

Ed-a-Mamma, owned by Alia Bhatt, has made sustainable fashion affordable, others can too, says company chief executive Read More »