Genentech

Genentech fashion show puts SMA on the runway

As part of its ongoing efforts to support and engage with the spinal muscular atrophy (SMA) community, Genentech hosted the first-ever fashion show for people with SMA in New York City on Thursday. The event, Double Take, featured people wearing adaptive clothing designed to fit their body type and disability. Michael Dunnsenior marketing director for …

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Genentech parades for a prequel to New York Fashion Week, with SMA models and adaptive clothing

In drug development, the common joke is that you can conduct well-controlled experiments, with a placebo arm and a cohort of study drugs. “You can’t do that in finance,” as Karuna Therapeutics CFO Troy Ignelzi puts it. When the clock struck 2022, it became stark evidence for an entire industry. The massive tailwinds that fueled …

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