game

Kim Jones designs skins and a vintage car for Dior's game debut

Kim Jones designs skins and a vintage car for Dior’s game debut

To receive the Vogue Business newsletter, register here. Dior, a leading luxury brand in cross-channel digital strategy, is strengthening its presence in the metaverse through a remarkable collaboration with Gran Turismo 7, a racing game now in its seventh edition and one of the oldest franchises in the world. gaming world. The LVMH-owned luxury house …

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Yeezy Gap and Balenciaga have created a mobile game to promote a new clothing line

Yeezy Gap and Balenciaga have created a mobile game to promote a new clothing line

The collision of gaming and fashion continues to manifest itself in unexpected ways: the latest example is an online game to promote a collaboration between Gap, Balenciaga and Ye. The game, which launched alongside Balenciaga’s in-store Yeezy Gap collection and its very expensive T-shirts, is a fairly simple mobile title with a high fashion aesthetic. …

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Where to find lightsabers in Fortnite as Star Wars returns to game

Fortnite fans can find lightsabers for a limited time as Star Wars returns to the game

After appearing in a Fortnite event in 2019, lightsabers have returned to gaming from a galaxy far, far away. May the 4 be with you for almost two whole weeks! Players will be able to experience Fortnite X Star Wars for a limited time only, from May 3 to May 17, 2022. Everyone loves a …

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Fortnite might be a great video game, but it would make a pointless movie

IIf there’s a more likely financial shoo-in than the prospect of Fortnite: the movie making hundreds of millions of dollars at the global box office, it must be a rare thing indeed. One can easily imagine Peely, the giant banana-shaped soldier of digital fortune who is a popular playable character in the game, eyes lit …

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fashion commerce

Why companies inside and outside of the game design and feature clothing in the Unreal Engine

Epic Games’ Unreal Engine is one of the gaming industry’s most popular software frameworks, the preferred development tool of over 7.5 million licensed developers. And after seeing expanded use for creating film sets and designing automobiles, Unreal Engine took on another life in 2021: as a tool for fashion designers to build and showcase their …

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