flavor

Coca-Cola Introduces EDM-Inspired Dreamworld Flavor

Coca-Cola Introduces EDM-Inspired Dreamworld Flavor

“Starlight illuminated the idea of ​​escape and the endless, out-of-the-world possibilities of space,” Chase Abraham, senior director of creative strategy at Coca-Cola North America, said in a statement. “Dreamworld turns that script on its head by inviting fans to look within the mind’s endless possibilities.” These are rather lofty concepts for a simple soda, but …

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Dream Taste Coke Bottles for the Latest Experimental Flavor

Dream Taste Coke Bottles for the Latest Experimental Flavor

Diving Brief: Coca-Cola has announced the fourth and final product on its Creations platform for 2022, called Coca-Cola Dreamworld. The soda seeks to capture the taste of dreams and will be available in the United States and Canada starting August 15. by company press release. The Marketer will promote Dreamworld through a variety of digital …

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Illustration of a person looking at a digital version of themself on a computer screen.

Why Coca-Cola’s in-game flavor ad validates Fortnite as an advertising platform and metaverse

Players will be able to experience the next Coca-Cola flavor inside Fortnite before it hits real-world store shelves. The drink brand’s use of a custom-built Fortnite island to launch the limited edition game-inspired Zero Sugar Byte flavor today is further evidence of Fortnite’s maturation as an advertising platform – and shows Coca-Cola’s belief in Epic …

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