Naomi Osaka has entered Fortnite.
The tennis phenom and the highest paid female athlete in the world is the latest addition to the battle royale game Fortnite, as part of their Icon Series. Last year, Epic Games added LeBron James to Fortnite through the same series.
Osaka joins the game with two new outfits – the Naomi Osaka and Dark Priestess outfits – inspired by her heritage and designed with the help of her sister, Mari. Players can apply the outfits to their in-game characters starting March 3 at 7 p.m. EST.
“I’ve been playing Fortnite for a long time – when I saw that LeBron had joined the Icon Series, it also made me want to join the Fortnite family. It’s truly amazing to be able to connect with so many people across the world,” Osaka said in a statement.
Epic Games celebrated the new outfits on Monday with a mural in West Hollywood in Los Angeles. On March 1, the tennis star will team up with Twitch streamer berleezy to preview the outfits in action and on March 2 players can enter the Naomi Osaka Cup for a chance to unlock both outfits, plus the Royale Racket and Portalforger Paddle Pickaxes and a spray before the official launch on the 3rd.
“The ‘Icon Series’ is the ultimate celebration of the culture’s most dynamic personalities for Fortnite’s millions of viewers, and there’s no one more perfect than Naomi Osaka to join the series as the first female athlete.” , added Nate Nanzer, Global Vice President of Partnerships, Epic Games in a statement. “Just like Fortnite is more than a game, Naomi is so much more than an athlete.”
Epic Games joins a long list of partnerships for Osaka, including Louis Vuitton, Nike, Levi’s, Shiseido, and recent addition Victoria’s Secret as part of their VS Collective that showcases women through collaborations, partnerships, and campaigns.
Prior to this launch, the game developer partnered with Moncler to launch its Alyx collaboration on Fortnite and launched physical and digital collections with Balenciaga.